Life Science Growth Strategist · Berlin
Your science is
world-class.
Your market
doesn’t know it yet.
We help life science companies become the most trusted, most visible voice in their category — and turn that visibility into qualified pipeline.
Trusted by leading life science companies
“Gerhard’s scientific accuracy and storytelling made our whitepaper a compelling read. Our teams were extremely satisfied.”
Christian Lappe PhD
Director Scientific Affairs & Technical Communications, ZEISS
Life science companies don’t have a content problem.
They have a trust problem.
Generic writers. Technically embarrassing content. Brilliant science nobody outside the lab understands. Meanwhile, competitors with weaker platforms win deals because they communicate better.
Writers who googled your science the night before
You paid for a white paper. You rewrote most of it yourself. That’s not a writing problem — it’s a domain expertise problem.
Content that impresses scientists, not buyers
Your publications are flawless. Your website reads like a journal submission. The CMO you’re pitching doesn’t speak your language.
AI flooding your market with inaccurate noise
ChatGPT content is everywhere in your space now. Most of it is wrong — which means accurate, credible content from someone with your credentials has never been worth more.
Invisible despite superior science
Your competitors have a stronger story and search results that appear when your buyers are looking. You can’t win deals you’re not in the room for.
From invisible science
to market authority.
Where you are now
World-class science. Zero visibility.
Your buyers are searching for exactly what you offer. They’re finding your competitors instead.
Content that reads like a journal paper.
Technically flawless. Commercially invisible.
AI noise drowning your credibility.
Generic AI content is everywhere. Most of it wrong.
Outspent by inferior science.
Competitors with weaker platforms win deals because they communicate better.
The process
01
Diagnostic
02
Positioning
03
Content System
04
Pipeline
Where you’ll be
The trusted authority in your category.
When buyers search for answers, they find your content first.
Content that moves decisions.
Scientifically accurate and commercially compelling.
AI noise works in your favour.
Your content sets the standard. Your credibility compounds.
Qualified inbound pipeline.
300% more traffic. 9× more qualified leads.
The four-stage
growth system.
Market Diagnostic
We audit your current content, competitive landscape, and keyword gaps. You get a clear map of exactly where the opportunity is before we touch anything.
Positioning & Messaging
We define your unique market position and translate your science into language that resonates with the buyer who writes the check — not just the scientist who uses the product.
Content & Authority
White papers, website copy, SEO architecture, LinkedIn thought leadership — all written at PhD level and calibrated for the decision-maker who writes the check.
Pipeline & Measurement
We track qualified traffic, inbound leads, and demo requests. Every engagement is tied to defined KPIs. If we miss them, we keep working until we hit them.
PhD-level expertise.
Commercial results.
Not writers who googled your science. A team of researchers who crossed over — and know both worlds.
Dr. Gerhard Pappert
Founder & Strategic LeadPhD in Analytical Chemistry. Former Acquisitions Editor at De Gruyter. 15+ years building content strategies for 50+ life science companies worldwide.
LinkedIn →
Dr. Tobias Schneider
Senior Scientific & Medical WriterPhD in Organic Chemistry. Currently completing a medical degree — a rare bridge between fundamental research and clinical applications.
LinkedIn →
Dr. Anurag Srivastava
Senior Scientific & Medical WriterPhD in Molecular Medicine. Specialises in scientific writing, content strategy, and digital marketing. Helps life science companies communicate with authority.
LinkedIn →
Bart Platteeuw
Lead SEO9+ years in SEO. Helps life science and healthcare brands increase organic traffic and visibility. Focused on what actually moves the needle.
LinkedIn →What life science
leaders say.
“Gerhard and his team created a comprehensive whitepaper on the impact of color on well-being and performance. Despite a tight timeline, he delivered a document that thoroughly reflected the scientific insights — with an excellent technical narrative. His ability to translate complex research into an accessible, compelling story was invaluable.”
Christian Lappe PhD
Director Scientific Affairs & Technical Communications, ZEISS
“Working with Gerhard has been a truly enriching experience. He has a rare talent for translating even the most complex scientific concepts into clear, engaging content. His reliability and structured approach helped us achieve our communication goals more efficiently.”
Stefan Haid
CEO, Particle Metrix
“We engaged Dr. Pappert for a range of writing projects for our biotech company and couldn’t be happier with the results. The collaboration was smooth, professional, and entirely stress-free. We highly recommend working with him!”
Margaryta Molibozhenko
Marketing Manager, LPKF Laser & Electronics SE
“I have been working with Gerhard for a number of years. He has enormous knowledge of the pharmaceutical sector. He is reliable and always strives to find the best solution. I can highly recommend Gerhard!”
Julia Kisileva
Senior Account Director DACH, HH Global
“Gerhard’s attention to detail and ability to make technical content compelling are a real bonus to any life sciences content project. He is enthusiastic, proactive, and a true team player. A real joy to have on any client team!”
Matt Wilkinson PhD MBA
Founder & Marketing Strategist, Strivenn
“Gerhard was instrumental in delivering a German digital solution for our client. Thorough in execution, superb in content creation, and consistently provided valuable strategic insights.”
Marsha Douglas
Senior Program Manager, ZS | Medullan
“Working with Gerhard was professional and incredibly friendly, with a great final product. The entire process was smooth, with clear feedback and communication. My experience was 100% positive.”
Jennifer Vrouvides
Senior Digital Learning Architect, PHOENIX Group
“Gerhard works in a very focused way and asks the right questions. We truly appreciated his expertise and collaboration.”
Ines Mei
Content Marketing Strategy Manager, Aesculap AG — B. Braun Group
“His work was of excellent quality, delivered ahead of schedule, and he adapted flexibly to our needs.”
Mario Nast
Manager Higher Education, Pearson Germany
Two ways to
work together.
Content & Growth Partnership
A 3–6 month engagement where we build your full content and positioning system — from market diagnosis through execution. For established life science companies ready to become the most visible authority in their category.
- Market positioning & competitive analysis
- Full website copy overhaul
- White papers & long-form authority content
- SEO architecture and organic growth system
- LinkedIn thought leadership program
- Sales team messaging guide
Ideal for CMOs, Heads of Marketing at biotech, pharma, medtech, and diagnostics companies
Direct Access.
No Agency Layer.
Monthly advisory for founders and PhD scientists who need a direct thinking partner on science communication, market positioning, and content strategy — without a full agency retainer.
- Bi-weekly 60-minute strategy sessions
- Direct feedback on messaging, decks, and content
- Positioning review and competitive intelligence
- Investor and commercial narrative development
- Access to the PhD writing team for execution
Ideal for early-stage founders, spinout CEOs, and PhD scientists building their first commercial practice
Tied to outcomes.
Not deliverables.
Every engagement is defined by measurable KPIs from day one — traffic targets, lead volume, content benchmarks. If we don’t hit them at the 90-day mark, we keep working until we do. No additional cost. No renegotiation.
30 minutes.
A clear picture of
what’s possible.
We look at your current content, your market position, and what’s actually blocking the right buyers from finding you. Specific to your situation. No pitch.
Free. 30 minutes. Confidential.
Or reach us directly at gp@gerhardpappert.com · +49-(0)30 9940 4867