Blog – Dr. Pappert Communications

Backlink Strategies That Work for Life Science Companies
If you’re a life science company looking to rank higher in search results, backlinks matter. This article outlines effective backlink strategies tailored for life science websites – especially those that publish whitepapers, research summaries, or technical content....

SEO for White Papers: How to Make Your White Paper SEO Friendly
If your life science company is investing time into white papers, make sure they’re working just as hard for you in search results. In this article, we’ll look at how to make white papers SEO-friendly - without changing what makes them valuable to your audience. From...

SEO for Life Science Companies: 7 Proven Tactics
If you work in life sciences, you know that standing out online can be challenging. Whether you’re offering specialized reagents, lab equipment, contract research services, or biotech software, your target audience is often highly specific - and so are their search...